Pre-Roll Video Advertising
Video ads play in-stream before and after each content clip, allowing advertisers to reach highly engaged consumers as they wait for their requested content to begin. With ad units ranging from 10 to 30 seconds, advertisers can meet branding and response goals through the power of full motion, clickable video.

Video ads can be enhanced with a synchronized large rectangle banner unit (300x250) that appears alongside the video window, creating a high impact integrated multi-media, multi-position ad unit that increases 'click-ability' and provides additional advertising real estate to deliver your key messages.

ROO in-stream video allows advertisers to reach one of the web's largest audiences of high-value broadband consumers. Contact ROO to learn more.

Click on the image below to watch an example of ROO integrated pre-roll advertising.

Content Sponsorship
For an advertiser looking to maximize the impact of the online video ad buy, ROO content sponsorships provide a way for you to "own" brand-relevant content categories or channels. ROO offers advertisers the opportunity to sponsor any of our 15 content categories or 50-plus targeted special-interest channels.

Sponsorships can combine in-stream video ads with prominent advertiser logo placement in multiple positions within the channel player, the integration of advertorial-style programming, and other high visibility branding opportunities.
Contact ROO to learn more.

Branded Content
Advertisers are actively seeking ways to go 'beyond the 30-second spot' through the seamless integration of content and marketing messages. With our Branded Content solutions, ROO can partner with an advertiser to create unique web-only video programming that supports the advertiser's brand messaging and marketing objectives, publish exclusive branded content programming or channels on the client's own site and syndicate that content across the extensive network of ROO-powered sites. Contact ROO to learn more.

Custom Marketing Opportunities
Leverage ROO's expertise in online video advertising and content creation, along with the flexibility of our platform, to design and implement creative media executions that only ROO can offer. If you have ideas for creative video-based advertising campaigns and need to right partner to help you realize your vision, contact ROO's advertising sales team to discuss the ways in which we can partner .